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Email Marketing Is Nearly 40 Years Old. How Can We Keep It Thriving?

Email Marketing Is Nearly 40 Years Old. How Can We Keep It Thriving?

Email Marketing Email Marketing Is Nearly 40 Years Old. How Can We Keep It Thriving? As email marketing approaches its 40th birthday, here's what marketers can learn about...

7 Survival Basics for 'Fred' & Other Recent Google Algorithm Updates

7 Survival Basics for 'Fred' & Other Recent Google Algorithm Updates

A pretty major Google algorithm update hit the web on March 7. This update, jokingly referred to as “Fred” by Google’s Gary Illyes before the name stuck, caused some websites to...

Product Page SEO: 16 Dos & Don'ts You Should Know - Search Engine Journal

Product Page SEO: 16 Dos & Don'ts You Should Know - Search Engine Journal

Product page SEO is increasingly challenging to get right. You want your ecommerce website to delight consumers with great creative assets. But you also need to give Google...

3 logical myths about rankings that can destroy a business

3 logical myths about rankings that can destroy a business

I was scratching my head trying to decide what to write about this month. Lately, I’ve been writing pieces that focused pretty heavily on technical SEO — from my technical...

7 Twitter Accounts That Will Make You a Better Social Media Marketer

7 Twitter Accounts That Will Make You a Better Social Media Marketer

One common challenge for social media marketers is the pace—not only is it tough to stay on top of a consistent posting schedule, but social platforms seem to announce new...

Digital Marketing for Charities in 2017 | Distilled

Digital Marketing for Charities in 2017 | Distilled

In the year following, the number of times charities contacted their supporters fell by 34% while total complaints about charity contact increased by 27% . Email was in the top...

Marketing Day: Periscope analytics, Pinterest Propel & Cortana & Siri

Marketing Day: Periscope analytics, Pinterest Propel & Cortana & Siri

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Marketing automation struggles to reach its full...

Why Google’s SEO advice is NOT (always) in your best interest

Why Google’s SEO advice is NOT (always) in your best interest

Last month, Google released a video detailing best practices for hiring an SEO company, and it is positioned to become the go-to guide for hiring an SEO. After all, who better...

Artificial Intelligence In Healthcare Will Make Decisions For Doctors

Artificial Intelligence In Healthcare Will Make Decisions For Doctors

Patients are often willing to put themselves in the hands of healthcare professionals when they need to see a doctor, and this includes accepting the technological devices that...

China’s AI sector in danger of becoming a ‘bubble’

China’s AI sector in danger of becoming a ‘bubble’

Artificial intelligence (AI) is on the verge of becoming a ‘bubble’ in China as a large influx of money and talent heat the market, analysts and experts warn. “For the job...

Top 10 Quora Data Science Writers and Their Best Advice

Top 10 Quora Data Science Writers and Their Best Advice

Here is a list of top 10 Data Science writers on Quora and their selected answers. , Data Scientist at Quora. 85098 views Start by learning scikit-learn, playing around, reading...

The Contextual Inbox: Moment-of-Open Email Marketing

The Contextual Inbox: Moment-of-Open Email Marketing

Are you one of the 40% of email marketers who don’t segment their email campaigns? Since all ESP’s have data collection functionality, customer data is abundantly available, and...