Latest Articles


6 Tips to Make the Best Out of HubSpot Social Media Marketing

Last updated: 04/07/2021

Social media: We all love to hate it ... but let’s face it, we can’t live without it.  As marketers, time is something we can’t get enough of, and sometimes our social media...

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Help Your Business Stand Out in 2021 With These 6 Tips

Last updated: 04/07/2021

In the middle of the COVID-19 pandemic, social agony, and the instability of finances, the number of businesses facing a financial crisis spiked all over the world. If you’re...

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How to explain Artificial Intelligence to your parents

Last updated: 04/07/2021

Recently my mom asked me the following question: I reflected on this question and decided to write an article that explains Artificial Intelligence in simple terms. The goal is...

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How Brands Can Effectively Support Their Social Media Managers

Last updated: 04/07/2021

It’s been a rough year for pretty much everyone. And social media has become a less friendly place along the way. That’s why it’s important to check in on your team that is...

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Why Small Businesses Need to Invest in Digital Branding to Survive the Competition

Last updated: 04/06/2021

What do you understand by the term, ‘digital branding?’ Over the course of my decade-long experience, I’ve received some interesting responses to this question. …..and so on....

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8 Ways to Repurpose Content Without Losing Your Mind

Last updated: 04/06/2021

You spent days, maybe weeks crafting that massive blog post, white paper, or industry trends report. Now you spend the next few weeks promoting this content to drive social...

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How to Stand Out in a Crowded Content Marketing Space

Last updated: 04/06/2021

For more than a decade, content marketing has been a favorite marketing strategy for businesses of all sizes in nearly all industries. It’s straightforward, it’s cost-efficient...

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7 Cold Calling Pro Tips Small Service Businesses Should Follow

Last updated: 04/06/2021

Cold calling is a sales outreach tactic performed by directly phoning prospect clients to build a relationship and to sell services, whether it be cleaning, repairs, or...

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Council Post: Content Marketing In 2021: Digital Transformation For Marketing And Sales

Last updated: 04/06/2021

Scott Severson is the CEO of Brandpoint, a leading content marketing agency. Scott has worked in digital marketing for over 20 years. Last year will be known for many things....

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6 Content Marketing Trends for 2021 You Should Know

Last updated: 04/05/2021

As technology and your audience’s interests change, your needs to change, too. Especially after the events of 2020, we can expect significant changes in how people communicate...

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