Latest Articles


What is Generative AI, Its Impacts and Limitations?

Last updated: 01/19/2021

Artificial intelligence has endowed us with limitless possibilities. From intelligent marketing to fraud prevention and 24/7 customer support, artificial intelligence has...

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Keep Up with These Marketing, Design, and Tech Trends in 2021

Last updated: 01/19/2021

If you want to grow your business in 2021, you need to understand the relevant trends. This means keeping up with changes to marketing tools, design elements, and technology....

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The Role of Artificial Intelligence in Cybersecurity

Last updated: 01/19/2021

The Role of Artificial Intelligence in Cybersecurity Learn about this emerging area in Part 2 of our 2021 Technology Spotlight With technology news breaking daily, it’s a...

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Measuring Your Success During the Season of Selling

Last updated: 01/18/2021

Before you even begin reading this, take a moment to pat yourself on the back. Black Friday. Cyber Monday. Boxing Day. You managed to make it through the busiest online shopping...

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Social Media Marketing Strategy for Entrepreneurs

Last updated: 01/18/2021

If you ask any entrepreneur, their biggest challenge is managing their social media. Either they struggle with generating content or with being consistent. Yet, they all agree...

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Ethics should guide use of artificial intelligence

Last updated: 01/18/2021

Artificial Intelligence (AI) refers to the theory and development of computer systems able to perform tasks that normally require human intelligence. AI makes it possible for...

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What heightened social platform scrutiny means for brands in 2021

Last updated: 01/18/2021

As social platforms step up their response to cultural issues such as US violence, elections and #blacklivesmatter, we ask: What does it mean for brands undertaking social media...

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Adapting Your Digital Marketing Strategy: Why You Must Up Your Game

Last updated: 01/18/2021

Scanning posts from some of the top digital experts, we see 2021 promises a host of changes from SEO to marketing priorities. The question for digital marketers is, how are you...

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10 Social Media Tactics Marketers Need to Stop in 2021

Last updated: 01/17/2021

A new year means a fresh start for your brand’s social media marketing strategy. As we enter 2021, it’s time to drop some of those bad social media habits and focus on tactics...

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Four expert digital marketing strategies to convert bottom-funnel prospects

Last updated: 01/17/2021

The toughest prospects lie at the bottom of the marketing funnel. The lowest rung is the stage where prospects take the action of conversion. That makes it a hot battleground....

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