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10 Steps to Building a Marketing Communications Strategy For 2021

10 Steps to Building a Marketing Communications Strategy For 2021

Since early 2020, customer behaviors have changed drastically. The companies that best adapt to this shift will be the ones that succeed in this brave new world that we now find...

Harnessing AI and Big Data: Analysis to Action

Harnessing AI and Big Data: Analysis to Action

The live online program is packed with engaging and interactive learning experiences. Through live sessions, group-based exercises, and application exercises, participants will...

Embrace Disruption In Your Social Media Marketing

Embrace Disruption In Your Social Media Marketing

What does your social media strategy look like? Is it a mix of informational, educational and entertaining? Are you changing upwhen you post and what you post? If the answer is...

6 Steps to Build a Single Customer View & Improve Customer Experience

6 Steps to Build a Single Customer View & Improve Customer Experience

Ever see those cool 360-degree cameras on red carpets at award shows? Someone famous will stand in the middle and several cameras positioned all around will simultaneously...

Tips To Manage Your Brand’s Online Reputation

Tips To Manage Your Brand’s Online Reputation

Contact Tips To Manage Your Brand’s Online Reputation The business arena has rapidly evolved and with everything moving online, your brand recognition and reputation is more...

7 statistics that prove the importance of social media marketing in business

7 statistics that prove the importance of social media marketing in business

Digital transformation is in full swing. Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and...

Manufacturing, retail and tech bosses say AI is moving too fast

Manufacturing, retail and tech bosses say AI is moving too fast

The majority of industrial manufacturing business leaders (55%) say AI is moving faster than it should in their field, with 49% of retail and tech leaders citing the same...

The Death of Keywords and the Rise of Topics in SEO

The Death of Keywords and the Rise of Topics in SEO

For ages, search engine optimization (SEO) was all about keywords. They’re a fundamental component of the information retrieval process. So it made perfect sense: search engines...

A Deeper Understanding of Marketing Qualified Leads

A Deeper Understanding of Marketing Qualified Leads

For any business to create revenue, it needs to generate leads. In fact, according to HubSpot, most marketers believe that generating leads is their top priority. Ideally, these...

The Development of Artificial Intelligence Continues its Unstoppable Advance

The Development of Artificial Intelligence Continues its Unstoppable Advance

Technological singularity is defined as the point from which a civilization has reached such a technological development that it has no turning back. From that moment on, it...

Why Has My Website Traffic Dropped – And What Can I Do About It?

Why Has My Website Traffic Dropped – And What Can I Do About It?

One of the worst things that can happen as a website administrator or marketing executive is that traffic to your website suddenly drops. There are many potential reasons for...

3 Powerful Reasons Why Businesses Should Use Social Media

3 Powerful Reasons Why Businesses Should Use Social Media

Over the years social media has evolved from a social networking platform into a powerful marketing platform. And marketers are taking advantage of this opportunity to improve...