Artificial intelligence systems powered by machine learning have been creating headlines with applications as varied as making restaurant reservations by phone, sorting...

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There's a big push among companies to adopt artificial intelligence (AI) tools such as chatbots. But in some cases organizations are finding that they still need the human touch...

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“Let’s hop on a call to go over this report.” Did you hear that? That was the collective sigh of SEOs everywhere. If we’re being honest, most of us probably view reporting...

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Get the most important digital marketing news each day. Sign up for our NEW daily brief. Note: By submitting this form, you agree to Third Door Media's terms. We respect your...

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Most of the big brands out there spend millions of dollars to develop their marketing messages, usually with the help of an agency. Then they use them on every platform: T.V.,...

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I find that frustrating because I don’t want to waste my time with crappy marketing courses that may teach me outdated tactics, useless theoretical information and/or strategies...

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This may seem strange coming from an SEO guy, but there are many situations where organic search may not be the best option for a given marketing challenge. In fact, there are...

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Don’t Let Contacts Rot Away in Your FreshBooks Account You likely have collected email addresses from customer or vendors in your accounting program. Don’t let the relationship...

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Email marketing is an important part of any cross-channel strategy. Marketers are lucky enough to have access to a wealth of data that allows brands to understand their...

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Recently, I presented at PubCon on the intersection of social media and PR.  The session title was “experts on PR and Twitter,” however the session description went on to...

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