Latest Articles


How to Boost the Online Coverage of Your PR Campaign

Last updated: 09/23/2020

PR is the art of managing social opinions. Marketers use PR to persuade people that they need certain products and services to drive high sales. In digital marketing, PR...

Read full article


Next-level customer experience for today’s marketing challenges

Last updated: 09/23/2020

Danielle Savin, senior director of digital marketing services, and Suresh Rajappan, digital customer experience principal, at Capgemini in North America, explain why now is the...

Read full article


The 4 Top Artificial Intelligence Trends For 2021

Last updated: 09/23/2020

Before the global pandemic struck in 2020 and the world was turned on its head, artificial intelligence (AI), and specifically the branch of AI known as machine learning (ML),...

Read full article


How To Write Social Media Content People Actually Share

Last updated: 09/23/2020

There’s a lot of advice out there about writing better social media content. Everything from when to post to how and what to write. Problem is, those tips are meaningless when...

Read full article


What is PageRank, How Does It Work, and Why Does It Matter?

Last updated: 09/22/2020

Google PageRank may seem like an outdated concept. Since the public scores are no longer visible in search engine toolbars, it’s easy to assume that this metric no longer...

Read full article


6 Enterprise SEO Strategies & Tactics That Really Work

Last updated: 09/22/2020

SEO has changed over the last few years. A lot. With advancements to algorithms and the introduction of machine learning to search, SEO has become harder to perfect. So how do...

Read full article


Investing to engage – How digital marketing enhances customer experience

Last updated: 09/22/2020

When most business owners think about digital marketing, they often think about how it serves the purpose of expanding the customer base.  I empathise with this first thought...

Read full article


Technology and Artificial Intelligence

Last updated: 09/22/2020

Technology and Artificial Intelligence Civic freedoms, safeguards and transparency in the development of digital technologies and AI Jump to Blogs and Media When law meets...

Read full article


Tips to Maintain Your SEO During a B2B Website Redesign

Last updated: 09/22/2020

A common question we get at the start of a B2B web design project is, “How can we maintain our SEO during a website redesign?” If you’ve already put the effort into building a...

Read full article


How to Create a Local WordPress Site Using XAMPP

Last updated: 09/21/2020

Do you want to create a local WordPress site on your computer using XAMPP? Installing WordPress on your computer helps you try out WordPress, test themes and plugins, and learn...

Read full article