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Reclaiming Billboards to Promote Public Art | MailChimp Email Marketing Blog

Reclaiming Billboards to Promote Public Art | MailChimp Email Marketing Blog

We get excited about billboards around MailChimp HQ. And if you’ve spotted any of them, you may have noticed that our tastes tend to run toward the nontraditional: shrimp...

News Round-Up: Email Personalization, Explosive Growth, and Putting the Spark Back in Your Campaigns

News Round-Up: Email Personalization, Explosive Growth, and Putting the Spark Back in Your Campaigns

Greetings, marketers! Let’s take a look at some recent industry news, shall we? Lisa Bedgood writes at Business 2 Community that “personalization is already gearing up to be...

Awesome Ways to Grow Your Email List with Facebook and Snapchat

Awesome Ways to Grow Your Email List with Facebook and Snapchat

Awesome Ways to Grow Your Email List with Facebook and Snapchat Andy Shore writes on July 24, 2017 Reading Time: 4 Minutes Practical Marketer Share It’s a question older than...

Becoming Inbound - The Social Media Monthly

Becoming Inbound - The Social Media Monthly

If you want to generate a return on your online marketing effort you can devise all sorts of metrics, but in the end there is really only one way to do it. Your brand needs to...

Email Is Great But Face-to-Face Meetings Are 34 Times More Successful

Email Is Great But Face-to-Face Meetings Are 34 Times More Successful

Email Is Great But Face-to-Face Meetings Are 34 Times More Successful If your goal is to communicate, talking is a lot better than typing. Image credit: Klaus...

How to compare paid search and organic search without sounding foolish

How to compare paid search and organic search without sounding foolish

Last week, I had the misfortune of encountering perhaps the most misguided thread on digital marketing I’ve ever seen on Twitter (which is saying something), in which an SEO...

Crafting a successful holistic search approach

Crafting a successful holistic search approach

Now more than ever, brands are looking to maximize ROI for their marketing spend. Yet when discussing holistic search strategy and planning, I often get: “Everyone talks about...

Which HTML5 Elements Are Important for WordPress SEO?

Which HTML5 Elements Are Important for WordPress SEO?

Convince and Convert: Social Media Consulting and Content Marketing Consulting by Andy Beohar HTML5, the most recent HTML version, has been around for a few years now (though it...

9 Reasons Your Marketing Agency's Retainers Aren't Bigger

9 Reasons Your Marketing Agency's Retainers Aren't Bigger

I've seen the inside of hundreds of marketing agencies over more than a decade, including my own.    Most marketing agencies struggle to generate recurring revenue. Many suffer...

Social Media In Insurance Marketing Today

Social Media In Insurance Marketing Today

Marketing a product or service that is a need rather than a want can be a challenge. This is particularly true for services like insurance policies, as many consumers...

THe Difference Between Digital Marketing and Social Media Marketing - JOSIC

THe Difference Between Digital Marketing and Social Media Marketing - JOSIC

It utilizes an assortment of digital channels like SEO (search engine optimization), social media and PPC (pay per click) to entice audiences towards a prospective brand....

4 Ways to Target Digital Marketing for Start-Ups

4 Ways to Target Digital Marketing for Start-Ups

When you are in the process of starting a brand new business, one of the most difficult hurdles you will face is getting the word out there about your exciting new venture....