gotcha!Stream™ Hot Articles

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4 Simple Tactics to Gain Trust as an AdWords Account Manager

4 Simple Tactics to Gain Trust as an AdWords Account Manager

We know you love your job. You login to your computer and read what’s new in the industry, and think of ways to achieve your client’s paid search goals. But, this effort and...

Quality Score and other leverage points

Quality Score and other leverage points

As you are no doubt aware, Google recently added additional reporting and transparency to the Quality Score (QS) metric that’s all-important in terms of calculating Ad Rank. (If...

A reminder about links in large-scale article campaigns

A reminder about links in large-scale article campaigns

Lately we've seen an increase in spammy links contained in articles referred to as contributor posts, guest posts, partner posts, or syndicated posts. These articles are...

How to Optimize a Small Website: On-Page & Mobile Factors

How to Optimize a Small Website: On-Page & Mobile Factors

Optimizing a small website with a small budget or on no budget can be tricky. But that’s no excuse for brushing off SEO completely. Organic search is a great source of...

Google warns against misusing links in syndication & large-scale article campaigns

Google warns against misusing links in syndication & large-scale article campaigns

Google’s out today with a warning for anyone who is distributing or publishing content through syndication or other large-scale means: Watch your links. Google’s post reminds...

Digital Media Marketing! Is it Just a Marketing Strategy?

Digital Media Marketing! Is it Just a Marketing Strategy?

Digital media marketing refers to all the activities a business performs online, utilizing all the available online resources, to promote something in any way, to acquire...

The Only Five Recruiter Emails Your Job Search Will Ever Need

The Only Five Recruiter Emails Your Job Search Will Ever Need

Getting approached about a job opening can feel super flattering (and it’s a sure sign that you’re doing something right!), but depending on where you are in your career,...

Life Cycle Marketing Philosophy and Strategy - JOSIC

Life Cycle Marketing Philosophy and Strategy - JOSIC

For many companies, the current recession has made one fact abundantly clear: Doing business the same old way simply will not work. Old methods of sales and marketing are too...

United and Pepsi Affairs Force Brands to Respect Social Media

United and Pepsi Affairs Force Brands to Respect Social Media

When Jason Marker, the new chief executive of the company that owns Carl’s Jr. and Hardee’s, met with several of his marketing executives this week, one of his first requests...

Facebook's AI assistant now stalks you on Messenger to suggest features - SiliconANGLE

Facebook's AI assistant now stalks you on Messenger to suggest features - SiliconANGLE

Facebook Inc. announced today that it is integrating its virtual assistant “M” into Messenger to offer suggestions for features that users might want to access during their...

OpenAI Just Beat Google DeepMind at Atari With an Algorithm From the 80s

OpenAI Just Beat Google DeepMind at Atari With an Algorithm From the 80s

AI research has a long history of repurposing old ideas that have gone out of style. Now researchers atElon Musk’s open source AI project have revisited “neuroevolution,” a...

4 Email Marketing Integration Tactics

4 Email Marketing Integration Tactics

Email marketing remains one of the key communication tools for business.Eighty-two percentof companies todaytake advantage of email marketing. The ability to segment lists, and...