Latest Articles


Email Marketing Localization: How to Optimize Your Global Email Strategy

Last updated: 04/10/2021

Business 2 Community Twitter Facebook LinkedIn Flipboard 0 Here’s a confession: I’m tired of being at home. Don’t get me wrong, I love my city. But not being able to travel to...

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Why machine learning, not artificial intelligence, is the right way forward for data science

Last updated: 04/10/2021

Commentary: We like to imagine an AI-driven future, but it's machine learning that will actually help us to progress, argues expert Michael I. Jordan. We bandy about the term...

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How Often to Revisit a Digital Marketing Strategy

Last updated: 04/10/2021

A natural excitement comes with getting your digital marketing strategy off the ground. With the wheels in motion, businesses are eager to check and see the results of their...

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SEO Harmony: Why B2B Marketers Need To Integrate Search With Content Strategy

Last updated: 04/10/2021

Siloed and segmented SEO and content strategies work against B2B marketing success, but can they come together and work to compliment one another? The best SEO specialists can...

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5 B2B marketing trends to address in 2021

Last updated: 04/10/2021

Opinions expressed in this article are those of the sponsor. The COVID-19 pandemic caused B2B marketers to make many adjustments and re-examine their strategies and processes....

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How Many WordPress Plugins Are Too Many?

Last updated: 04/09/2021

It’s all too common to see WordPress websites with dozens of plugins. During our time, we’ve even seen sites with hundreds of extensions. At some point, you have to ask yourself...

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37 SEO Statistics You Need To Know

Last updated: 04/09/2021

SEO is constantly evolving. With every new update to search algorithms, the game changes. Marketers have to constantly adapt their SEO strategy based on new best optimization...

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5 Easy Ways To Optimize Your Local SEO and Grow Your Business Locally

Last updated: 04/09/2021

Marketing Strategies , SEO , Uncategorized If you’re a small business owner operating online or in a brick and mortar location, staying on top of your local SEO strategy is...

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Early-Stage Startup Marketing Tactics: Developing a Go-to-Market Strategy

Last updated: 04/09/2021

Initiating a business and maintaining requires a great deal of effort, and making your presence known is a significant part of this challenge. This is what a startup company...

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Top Tips for Efficient Communication with Your SEO Team

Last updated: 04/09/2021

In today’s online landscape, having an SEO strategy and a dedicated SEO team is paramount to success and growth. Your goal should be to take up as much real estate in the search...

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