Latest Articles


10 Smart Question Research Tools for B2B Marketers

Last updated: 06/07/2019

Getting to the heart of the questions most important to your potential audience is an unbeatable path to providing best-answer solutions. Let’s look also at why question...

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Want to Become a Successful Tech Company? Be Boring!

Last updated: 06/07/2019

Tech companies often only want to work on the buzziest projects. But if they put aside their egos, they'd discover a far wider world of opportunity. This story appears in the...

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How to master technical SEO: Six areas to attack now

Last updated: 06/07/2019

Technical optimization is the core element of SEO. Technically optimized sites appeal both to search engines for being much easier to crawl and index, and to users for providing...

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Want to Understand What Ails the Modern Internet? Look at eBay

Last updated: 06/07/2019

Want to Understand What Ails the Modern Internet? Look at eBay Image By John Herrman June 20, 2018 There was a time when eBay was practically synonymous with buying and selling...

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5 Websites every entrepreneur should bookmark

Last updated: 06/07/2019

There are the countless get-rich-quick Facebook ads promising you’ll become a millionaire if you just download an ebook or take this $500 course Then there are the click-bait...

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How Will IoT Affect SEO Strategies? | BloggingPro

Last updated: 06/07/2019

As anyone working in tech or digital marketing will know, the internet has developed quickly to become a major focal point of our day-to-day lives. In 1990, only 300,000...

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3 Reasons Why You Should Write CTAs from the Reader’s Point of View

Last updated: 06/07/2019

A strong call to action (CTA) isn’t just one of the most important elements of your email campaigns — it’s critical to the success of your overall online marketing plan. Whether...

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Boost Your Social Presence and Email Marketing with Explainer Videos - MarketingTango

Last updated: 06/07/2019

If a picture is worth a thousand words, then an explainer video is the equivalent to all the words in a brochure or fact sheet, and then some. Explainer videos are usually brief...

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9 Instagram Marketing Tools You Could Use Every Day

Last updated: 06/07/2019

Everyone loves a good visual. A beautiful sunset, a close-up of a blossoming flower or even a snap of your friend’s sushi–there’s something instantly shareable about a great...

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Digital Marketing Transformation [Case Study]

Last updated: 06/07/2019

Digital marketing transformation is something that I talk a lot about online and with clients. When focusing on the marketing portion of this crucial business exercise, it can...

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