Latest Articles


5 Tips for Using Social Media for B2B Marketing

Last updated: 09/26/2020

J.J. McCorvey, a reporter at Inc. magazine, outlines the best practices for successful use of social media in a recent article.  Here's my summary of the best 5 tips as they...

Read full article


3 Reasons Why Your Business Needs SEO

Last updated: 09/25/2020

Law 3 Reasons Why Your Business Needs SEO When it comes to having a successful business, one thing that can really help is making use of SEO (and making sure you are doing it...

Read full article


How to Improve Lead Scoring With Interactive Content

Last updated: 09/25/2020

Generating leads isn’t always enough. More than often, it’s only the first step to a long process of conversion. It’s important to make sure that these generated leads are...

Read full article


How to Balance Free & Premium Content With SEO

Last updated: 09/25/2020

For a number of years, websites that keep their primary (main) content behind paywalls have had mixed results with organic search. A lot of SEOs and business owners, however,...

Read full article


How can artificial intelligence help to fight climate change?

Last updated: 09/25/2020

AI will become key for scientists in predicting extreme weather, alerting them to severe rainfalls, hurricanes and other events as the world warms. AI is also being developed to...

Read full article


Why No Business Can Survive without SEO in 2020

Last updated: 09/25/2020

The internet is the biggest market in the world. As of 2020, over 4.5 billion people are estimated to use the internet every day. A good market is an opportunity for a...

Read full article


5 Steps to Drive Engagement on Your Social Content

Last updated: 09/24/2020

5 Steps to Drive Engagement on Your Social Content September 22, 2020 Alyse Falk The news feeds of social networks are now arranged in such a way that they give preference to...

Read full article


What are the Various Areas Where AI (Artificial Intelligence) Can Be Used?

Last updated: 09/24/2020

How is artificial intelligence (AI) used today? It makes a difference in just about every company out there whether it’s behind the scenes or customer-facing. When developing an...

Read full article


Artificial intelligence: deep learning

Last updated: 09/24/2020

In last month’s column, I tackled the subject of machine learning (ML) in Artificial intelligence: machine learning and I suppose one obvious question would be “What’s the...

Read full article


Social Media for Nonprofits: 11 Essential Tips for Success

Last updated: 09/24/2020

Anyone who uses social media for nonprofits knows there are unique challenges. Get your message out and make every effort count with these timesaving tips. Anyone familiar with...

Read full article