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How to filter like a power user to surface SEO problems from crawl data

How to filter like a power user to surface SEO problems from crawl data

While helping clients deal with major algorithm updates, troubleshoot technical SEO problems and more, I’m often auditing large-scale sites. Such a large-scale site audit almost...

Why e-commerce SEO is NOT a one-shot wonder

Why e-commerce SEO is NOT a one-shot wonder

A “one-shot wonder” is someone who gets drunk after one shot — an extreme lightweight. In business parlance, the term refers to an organization that shines brightly for a short...

5 Emerging Content Marketing Trends You Need to Know in 2017 - Jeffbullas's Blog

5 Emerging Content Marketing Trends You Need to Know in 2017 - Jeffbullas's Blog

Content marketing is an integral part of your digital marketing strategy. In 2016, we saw extensive adoption of content based promotion across all industries. In 2017, the...

2016 State of Search report: Paid search dominates, but social ads are catching up

2016 State of Search report: Paid search dominates, but social ads are catching up

According to the latest State of Search report from SEMPO (Search Engine Marketing Professional Organization), search ads dominate when it comes to digital marketing efforts...

Building Audience Trust In Digital Marketing

Building Audience Trust In Digital Marketing

Trust is one of the most foundational components within relationships and there is really no difference when it comes to digital marketing and brand content. If you don’t trust...

Getting Started with Deep Learning

Getting Started with Deep Learning

This article was written by Matthew Rubashkin. With a background in optical physics and biomedical research, Matthew has a broad range of experiences in software development,...

Is 'data labeling' the new blue-collar job of the AI era? - TechRepublic

Is 'data labeling' the new blue-collar job of the AI era? - TechRepublic

Last year, a factory in China replaced 90% of its workers with robots. In call centers across the world, AI voices are replacing human customer service agents. Eventually, taxi...

Oxford Saïd AI Roundtable: Programme

Oxford Saïd AI Roundtable: Programme

THERE IS A NEED for fresh, serious thinking about how AI will reshape business. A three-part discussion series this spring aims to bring new voices to the conversation. Hosted...

How to Put AI to Work

How to Put AI to Work

Summary:  Whether you are a startup person or data science-minded executive in a larger organization what logic can you apply to spot the most compelling opportunities for AI in...

Top 5 Essential SEO Reporting Tools for Agencies

Top 5 Essential SEO Reporting Tools for Agencies

A quality SEO reporting tool is a necessary investment for any digital agency, large or small. For one, clients are going to want to see evidence of progress. It’s a whole lot...

Demystifying AI and machine learning for executives

Demystifying AI and machine learning for executives

Sean Brown: From McKinsey’s Strategy and Corporate Finance Practice, I’m Sean Brown, and welcome to Inside the Strategy Room. I’m joined today by Tamim Saleh. Tamim is a senior...

Connectivity and AI are fast-moving trains which must be caught

Connectivity and AI are fast-moving trains which must be caught

When I first started working with the Internet of Things (IoT) nearly 10 years ago I used to lead presentations with a “the world is changing, and it’s changing fast” mantra....