Articles about social media marketing


The Most Overlooked and Overhyped Marketing Trends of 2020

Last updated: 01/29/2021

trends The Most Overlooked and Overhyped Marketing Trends of 2020 If you answered our recent survey asking marketers to choose their top three most overlooked and most overhyped...

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Why social listening guides the marketing strategy for a media management platform

Last updated: 01/28/2021

How a customer-first philosophy shapes marketing at Salesforce Credit: iStock The irony of most b-to-b social media efforts? There is nothing social about messaging delivered in...

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How to Grow Your Online Store with the Help of Social Media Marketing

Last updated: 01/27/2021

So, what does a winning product strategy look like? Hint: No, it is not just about being able to find and sell products. If you are a business owner, there are high chances...

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How to Validate Your Social Media Marketing Strategy

Last updated: 01/26/2021

You’re pumping all that content out on social media channels but do you know what is working and not working? Are your tweets reaching the right audience?  Are your Facebook...

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How Call Tracking Can Boost your Marketing Strategy

Last updated: 01/25/2021

In today’s hyperconnected era, where customers’ communications with brands happen online, many companies tend to neglect the power of phone calls. If you have a business number,...

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How to Use Twitter to Grow Your Business, Traffic and Sales

Last updated: 01/24/2021

Do you want to get more traffic to your website from Twitter in 2021? Do you want to increase your Twitter followers? Many brands spend a lot of time and energy on Twitter but...

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9 Social Media Hacks To 2X Your Brand Growth In 2021

Last updated: 01/23/2021

2020 was a hectic year. With the Covid-19 pandemic and restrictions on gatherings and movement, most businesses were forced to quickly adapt to a world where almost everything...

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5 Benefits of Facebook Marketing for Your Business

Last updated: 01/23/2021

Law 5 Benefits of Facebook Marketing for Your Business When you're trying to grow your business, should you focus on email campaigns, Facebook, or new social media outlets? Are...

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Planning and Measuring: Essentials For Your Social Media Marketing Strategy

Last updated: 01/23/2021

Social media can be a highly effective marketing tool. But more often than not, it fails. That’s because it requires hard work, dedication and a willingness to adapt. Aimlessly...

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4 Ways Social Media Can Drive Website Traffic - business.com

Last updated: 01/22/2021

Are you looking for a way to generate more website traffic with social media? If so, you're in the right place.  Social media has quickly become one of the most effective ways...

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