Articles about online marketing
Combining traditional PR and digital marketing for success
Last updated: 10/17/2020
The expansion of the Internet has changed the ways we receive information, engage and interact with brands and with media. Digital marketing and public relations are two areas...
8 Ways Google's Search Console Helps With SEO
Last updated: 10/16/2020
Digital tools are a boon to online marketers for many reasons. They compile and analyze vast amounts of data to give you a clear picture of who is visiting your site, who is...
Drive More Leads With 7 Effective Technical SEO Fixes
Last updated: 10/10/2020
If you are an online marketer, you have heard of specific practices that will help you succeed, including search engine optimization, commonly referred to as SEO. Good SEO...
3 Ways to Improve How Your Personal Name or Brand Look Online
Last updated: 10/02/2020
When someone wants to find information about anyone or anything, they head to Google. Without hesitation, whatever information Google provides the end user with, it’s usually...
8 Reasons Your Business Should Use Social Media Marketing
Last updated: 10/01/2020
Did you know that 73% of American adults use YouTube? Businesses grow more when using social media marketing as part of their customer acquisition strategy. Regardless of your...
How to Conduct an SEO Content Audit to Boost Search Engine Rankings
Last updated: 09/28/2020
Quality content is one of the most important ranking signals on the web. It is very commonly the anchor of online marketing strategies, which is why 57% of B2B marketing...
Next-level customer experience for today’s marketing challenges
Last updated: 09/23/2020
Danielle Savin, senior director of digital marketing services, and Suresh Rajappan, digital customer experience principal, at Capgemini in North America, explain why now is the...
How to Find the Right SEO Service for Your Small Business
Last updated: 09/20/2020
How to Find the Right SEO Service for Your Small Business SEO For any small or local business looking to stay afloat, search engine visibility is a must. Running paid ads is a...
How to Maximize Your Search & Social Audience Expansion
Last updated: 09/20/2020
Digital advertisers benefit from working in a dynamic, fast-paced environment where well-thought-out thought strategies come to life. However, the end of campaign life cycles...
How Direct Mail Retargeting Can Work for Your Business
Last updated: 09/18/2020
When it comes to putting together a marketing campaign in the 21st century, it’s no surprise that companies tend to invest in digital. After all, with over half of the world’s...
