The Different Types of Website Banners, Explained

The Different Types of Website Banners, Explained

Website banners are powerful advertising and information sharing tools. Learn about the different types of website banners here.

Do you know that digital advertising will increase to $389 billion? 

The rise of the internet has led to the prosperity of digital advertisements. And so the consumer will only engage with content based on their interests. If you want to reach out to the target consumer, you need an online advertising strategy with website banners that can be appealing to them.

If you're not sure what kind of banners you should have on your website, this short blog post is for you. Below, we'll give you a short guide on all the different types of banners you can have on your website. Let's get right to it.

Display banners are one type of website banner used to advertise a business or product. They are an image, sometimes it's accompanied by text, and at the top of a website page. We see them on home pages, landing pages, and other important pages.

They use banners to showcase products and services and introduce special offers. Also, they encourage visitors to sign up for newsletters or create brand awareness.

Some of the most popular types of website banners created with a banner maker include static featured banners, rotating or animated banners, and dynamic or interactive banners.

Rolling banners are one of the most common types of website banners seen today. They're placed in the header or on the homepage of websites and it's used to advertise or promote featured products or services. Rolling banners feature an image and a link to redirect the user to the featured product or service page.

Many of these types of banners rotate on a loop, allowing many advertisements to promote products. Rolling banners grab the attention of website visitors and it has proven to help drive more business.

Pop-up banners are a type of website banner that pops up when the viewer is viewing a certain website. They comprise a wide variety of different formats and graphic designs, making them effective at grabbing attention and driving up website traffic. These banners appear when a webpage is loaded or soon after a user has interacted with it; but, they're triggered by other events.

Pop-up banners come in a variety of formats, including full-page, fixed, floating, and corner banners. Full-page pop-up banners cover the entire page of the website being viewed. Fixed banners are stationary, floating banners are “sticky” to a certain area of the page, and they place corner banners in the corners of the page.

Hover banners are one type of website banner that displays when a user hovers their cursor over a certain area of the web page. Hover banners are used to provide extra information and are especially common on e-commerce sites. They will often feature images and/or text and may include calls to action that prompt the user to take further action.

Websites that incorporate banners can grab attention, inform visitors, and even increase traffic. There are several different types of website banners to choose from, each with its benefits. Display banners, rolling banners, and more can be used with creativity and strategy to engage website visitors and increase sales.

Choose wisely and consider your organization’s needs when deciding which banners to use. Now make the most of your website banners! Did you find this article helpful? If yes, check out our posts about everything from business products to finance.

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