Articles about email marketing


Small Business Email Marketing Tips for 2021

Last updated: 10/10/2020

Email marketing is an essential part of your small business success. On top of having the highest ROI of all marketing endeavors (an impressive$38 gained for every $1 spent),...

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20 Great Email Marketing Tactics For A Small Online Business

Last updated: 10/06/2020

Businesses drive sales using email marketing because it delivers an impressive return on investment (ROI). Research reveals that for every $1 spent on email...

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How to bring more value to your email marketing

Last updated: 09/30/2020

The continued dominance of email as a marketing channel is elevated further in a time when people are paying more attention to their inbox in real-time than ever before. But...

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6 Reasons to Consider Text Message Marketing 

Last updated: 09/27/2020

The average person will look at their cellphone around eighty times in a day. It is not surprising, therefore, that 98% of marketing text messages are opened. Compared to email...

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5 Essential Benefits of AI for Digital Marketers

Last updated: 09/21/2020

Pocket Artificial intelligence, or AI, is already transforming the face of marketing as we know it. AI technology can help to optimize and speed up many different marketing...

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3 Reasons Why Big Data Analytics is Important Now More Than Ever

Last updated: 09/20/2020

Big data is no longer just some buzzword. It’s become the standard for every business and organization that wants to scale and keep up with a fast-evolving consumer...

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7 Ways Online Retailers Can Improve Their Customer Marketing

Last updated: 09/17/2020

Awesome! Your online store is live… but now what? What will help your eCommerce store navigate the waters in a constantly saturated marketplace? With customers choosing brands...

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8 Ways CRM Can Boost Email Campaign Performance

Last updated: 09/16/2020

There was a time when marketers had to use a different tool for every marketing channel. But then came a savior –  The Customer Relationship Management or CRM software. The...

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How to Create Sales Enablement Content

Last updated: 09/13/2020

The way you treat your consumers matters, and it starts with your very first interaction. Eighty percent of customers report that the experience a company provides is just as...

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7 Email Marketing Campaign Strategies to Boost Your Results

Last updated: 09/08/2020

Email marketing tends to be considered less effective than keyword ads and display ads. However, email marketing is much more effective than advertising on social media...

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