Articles about email marketing


How to measure email marketing success?

Last updated: 12/23/2020

When we run an email marketing campaign it is important to know whether the campaign is successful or not. If audiences are getting engaged with our campaign then it is a...

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Digital marketing and its importance

Last updated: 12/18/2020

Digital marketing is the component of marketing that utilizes the internet and online based digital technologies such as desktop computers, mobile phones, and other digital...

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You Should Avoid These 4 Common Medical SEO Mistakes

Last updated: 12/18/2020

If you’re in the world of medical, you know how important it is to get it right. It is no different with your SEO. Having issues with your SEO will not do your business or...

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Importance Of Retaining Existing Customers with Email Marketing

Last updated: 12/16/2020

There is always a sense of anticipation and, with success, a sense of joy and satisfaction in making new contacts. We could say this is more so for businesses, as they can also...

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How to Get Your Leads to Share Your Content

Last updated: 12/12/2020

Wouldn’t it be great if your leads could do some of the work for you when it comes to getting more eyes on your email marketing content? Well, they can, as long as you put the...

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5 ways to Boost Customer Loyalty and Enhance Customer Retention Marketing in SFMC

Last updated: 12/06/2020

The power of a loyal customer base cannot be underestimated. After all – as this recent report compiled by Groove reveals – highly engaged and loyal customers...

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Why Successful Marketers Always Invest in Email Marketing

Last updated: 12/04/2020

In the world of digital marketing, there are plenty of ways to spend your budget. However, deciding exactly where to focus your time, resources, and money isn’t always...

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How to Determine When to Outsource Your Marketing Strategy

Last updated: 12/03/2020

How to Determine When to Outsource Your Marketing Strategy November 30, 2020 by Jonathan Herrick Share It's important to keep your budget lean, but that typically puts you in a...

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6 Social Media Metrics That Matter

Last updated: 11/28/2020

You get out of social media marketing what you put into it. And to know how far your efforts are taking you, you need to be tracking your metrics. We get it: posting on social...

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Why Email Engagement and Accessibility Go Hand-in-Hand

Last updated: 11/21/2020

There are certain metrics that will always be important to email marketers. Our recent study, Success in the Inbox: Keys to Effective Email Marketing, revealed that 63% of...

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