If someone ever claims that creating emails is easy, they are most likely not an email marketer. Most experienced email professionals, at one time or another, have run into...
05/04/2020
Incorporating social media in your marketing campaigns can help you experience a number of benefits. Not only are social media platforms used by millions of users from all...
05/04/2020
No one likes a boring email hitting their inbox. If you want to keep your marketing fresh and your subscribers engaged, you’re going to need to make an effort toupdate your...
05/03/2020
The amount of data is growing at a phenomenal rate but we are not adopting that data to guide decision-making at the same rate. We need to change this in the coming year. Whew!...
04/30/2020
I had a call last month with some smart people who were new to email marketing. It was concerning to me how misunderstandings were driving their efforts — and dooming their...
04/19/2020
This isn’t just your mom & pop shop’s email testing service. This is enterprise email testing for marketing teams. Email on Acid is a complete email content checking and...
04/13/2020
Are you a business owner actively utilizing emails in the marketing strategy? I am pretty sure you dread the thought of your email marketer or campaign manager going on a...
04/09/2020
How should your company be using email marketing during the COVID-19 pandemic? Email0 In my 20 years working in the email marketing industry, I’ve never seen such a roller...
03/30/2020
Without content, your customers won’t find you, and without customers, your business won’t take off. Content marketing is an important part of any marketing strategy. It has a...
03/17/2020
Contact management isn’t always as easy as pie. Every business owner knows that it takes a tremendous amount of hard work for your business to succeed, and it doesn’t get any...
03/15/2020
To help you determine youremail marketing priorities for 2020, we surveyed our more than 500 consultants about 26 tactics and technologies. They rated each one for its current...
03/13/2020
How can you apply forward-thinking to crafting your upcoming digital campaigns? Even though the industry is over 40 years old, there’s no shortage of email marketing...
03/12/2020
