Last updated: 01/29/2020
Email marketing is very much alive and kicking. Although marketing channels have got quite advanced, the power of email is here to stay. It has become an effective way to drive...
Last updated: 01/26/2020
Sharing infographics on Pinterest and Instagram makes sense, given that these platforms are specifically designed for sharing visual content. For these networks, you can simply...
Last updated: 01/21/2020
Wouldn’t it be great if every email you sent actually ended up in your intended recipients’ inboxes? While that’s certainly the goal when it comes to email marketing, making...
Last updated: 01/19/2020
It's worth remembering when reading this article that the smartphone is already the number one device for accessing online services globally. Even in mature markets like the...
Last updated: 01/17/2020
Automation isn’t all about gleaming robots on factory floors. You’ll have heard about some of the stunning email automation solutions out there right now – there’s some amazing...
Last updated: 01/11/2020
Upskilling your digital marketing team should be an ongoing project if you want to ensure you’re always using the best tools and techniques, as well as getting the best...
Last updated: 01/10/2020
The beginning of the final quarter of the year always signals a reevaluation of old strategies and the hunt for newer ones to stay competitive in your industry. Driven by a host...
Last updated: 01/09/2020
Using predictive analytics to power up email marketing is nothing new, but it is becoming increasingly popular these days - particularly for e-commerce businesses. The reason...
Last updated: 01/05/2020
We’ve outlined the ABCs of email marketing below to help you get the most of your next campaign. A is for alt text, which you use to identify images in HTML messages....
Last updated: 01/04/2020
As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2020. I’ve already...