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Creating and Optimizing Animated GIFs for Email

Creating and Optimizing Animated GIFs for Email

An animated GIF is a great way to bring some life to your emails. To delight your readers with something fun. Because video in email is still not supported in every email...

How are organisations using digital channels to improve their reach and customer service?

How are organisations using digital channels to improve their reach and customer service?

As an organisation, finding the right marketing channels is an essential part of your marketing strategy. The most effective channels will depend on your organisation and your...

How to Create an Email Newsletter That Closes More Deals

How to Create an Email Newsletter That Closes More Deals

Sales teams spend a great deal of time pitching prospects, whether by email, phone, or in person. But they also know that when it comes to selling potential customers, they need...

Interactive email content: 5 ideas to get marketers started

Interactive email content: 5 ideas to get marketers started

Take this test: Go to your inbox and select the last 10 emails you received from your favorite brands. How many have you actually interacted with? And if you put them side by...

Data, too small a word for something so big

Data, too small a word for something so big

Her Majesty Queen Elizabeth II recently stated in her Queen’s Speech ahead of the new Parliament that, “A new law will ensure that the United Kingdom retains its world-class...

 Email Marketing Tips & News

Email Marketing Tips & News

When it comes to digital marketing, most successful brands achieve their status because they offer a holistic customer experience – one that brings all the branches of their...

5 Tactics to Create a Profitable Small Business

5 Tactics to Create a Profitable Small Business

You need your small business to bring in money reliably. But your customers are inconsistent and getting them in the door seems more like luck than science. How can you turn...

How a Luxury Travel Brand Drives Personalization at Scale

How a Luxury Travel Brand Drives Personalization at Scale

As the hype machine behind AI roars on, one hospitality company that integrated Jetlore's AI-powered service with Salesforce CRM software is seeing higher email open rates and...

Why Your Ads Should Look 100 Years Old

Why Your Ads Should Look 100 Years Old

Free opt-in ad campaigns like that have been around for almost a century. Everyone’s looking for the hot new thing. A watch that counts your steps, takes notes, answers your...

Why Do I Need Web Hosting?

Why Do I Need Web Hosting?

You can’t have a website live on the Internet without the need of web hosting.  If you want to build a website for your business, then you need to invest in a solid host....

Tackle Inactives By Designing For Their Buyer Personalities

Tackle Inactives By Designing For Their Buyer Personalities

We talk a lot about how to wake up inactive subscribers and customers, but none of the usual strategies and tactics tackle one of the root causes: Your email’s personality...

Why Clients Render Email Differently | MailChimp Email Marketing Blog

Why Clients Render Email Differently | MailChimp Email Marketing Blog

We recently discussed email client popularity and covered some strategies for testing your campaigns with Inbox Preview. Today, we’ll explore the different ways clients render...