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3 tips to double your email list fast

3 tips to double your email list fast

The following is a guest post from our friends at Privy.  It’s time for your monthly marketing team meeting. You sit down and review the previous month’s email campaign...

Customer experience and personalization is more important than ever

Customer experience and personalization is more important than ever

2.Hyperfocus on creating a highly personalized customer experience 3.Capture Customer Data 4.Keep Your Brand Authentic and Consistent 5.Automate Your Campaigns 7.Use Email...

Check out these secrets to driving steady traffic for media companies

Check out these secrets to driving steady traffic for media companies

2.Chapter 1: The power of owning your audience 3.Chapter 2: Converting visitors to a loyal audience 4.Chapter 3: Keeping an audience engaged on the channels you own 5.Chapter 4:...

6 Tips for Creating an Engaging Email Newsletter - iContact

6 Tips for Creating an Engaging Email Newsletter - iContact

Regardless of whether you work in the nonprofit sector or run a small business, an email newsletter is one of the most important communication channels you have with your...

4 brands taking email personalization to the next level

4 brands taking email personalization to the next level

In the mad chaos that is the modern inbox, you’re not just competing against other brands – you’re also competing against real people your subscribers know, like, and...

5 email campaigns all eCommerce companies should send

5 email campaigns all eCommerce companies should send

Twitter Facebook LinkedIn If you’re an eCommerce marketer, you are in a unique position to get incredible value from email marketing. You can literally send a campaign and...

When you need an RFP to find your email service provider…and when you don’t - Email service provider selection

When you need an RFP to find your email service provider…and when you don’t - Email service provider selection

For some organizations, RFPs are the only reliable way to search for a new email service provider. For others, RFPs can be complicated, costly and of questionable value. Should...

Turning A Compliancy Conundrum into Consumer-First Marketing - Why GDPR Represents an Opportunity

Turning A Compliancy Conundrum into Consumer-First Marketing - Why GDPR Represents an Opportunity

The EU’s updated General Data Protection Regulations (GDPR) will come into effect May 2018, and its implications for marketers promises to be significant and far-reaching. The...

Why is permission important in email marketing?

Why is permission important in email marketing?

I’m going to start this off with a disclaimer.  There are no graphs in this post. There are no statistics or case studies necessary to make my point. There are case studies...

[Case Study] Get the Message out With Email Marketing

[Case Study] Get the Message out With Email Marketing

For a nonprofit organization, email marketing is one of the most effective ways to spread the word about a cause, promote a call to action, and inspire philanthropy. It can be a...

Creating Marketing Offer and Promo Emails

Creating Marketing Offer and Promo Emails

If you’re like most marketers, you rely on email marketing to drive results for your business. One of the most frequent campaigns you probably send is the marketing offer email...

5 email campaigns to help you convert leads into customers

5 email campaigns to help you convert leads into customers

Does your business have salespeople whose job it is to convert new leads into customers? If so, it’s an unfortunate fact of life that over 50% of leads generated by businesses...