5 Digital Marketing Trends Critical to SMB Success in 2017 - Biz Epic

5 Digital Marketing Trends Critical to SMB Success in 2017 - Biz Epic

When most online marketers think of digital advertising media, the word “mobile” is front and center in the minds of many. For good reason too, it seems like no matter how a lot...

SearchCap: Google Home integration, AdWords local extensions & PageRank

SearchCap: Google Home integration, AdWords local extensions & PageRank

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Google Home gets ‘Beauty & The Beast’ promo, but Google says...

Digital Marketing Salaries: SEO, Content, and more

Digital Marketing Salaries: SEO, Content, and more

Analyzing digital marketing salaries and job demand gives us a peek into how the industry is changing. And our research has spoken: SEO jobs and salaries are increasing, content...

5 Questions to Improve Your Digital Marketing

5 Questions to Improve Your Digital Marketing

5 Questions to Improve Your Digital Marketing Are you using every available resource to make your digital marketing a success? Image credit: littlehenrabi |...

eMarketer Releases New Report on Cross-Border Shopping in Asia-Pacific - eMarketer

eMarketer Releases New Report on Cross-Border Shopping in Asia-Pacific - eMarketer

The individual countries across Asia-Pacific may share the same corner of the globe, but they have very different online shopping habits. Goods from China have been playing a...

Campaign Monitor Acquires Tagga to Better Leverage Behavioral Data

Campaign Monitor Acquires Tagga to Better Leverage Behavioral Data

Campaign Monitor has acquired customer data platform provider Tagga in a deal designed to help users "democratize behavioral customer data." Campaign Monitor, which has offices...

Chief Marketing Technologist Editor Excited About Ambiguity - eMarketer

Chief Marketing Technologist Editor Excited About Ambiguity - eMarketer

Scott Brinker, editor of the well-known blog Chief Marketing Technologist, has been creating graphic landscapes of the marketing technology space for several years, noting each...

Publish or Perish: The New Digital Marketing Mantra

Publish or Perish: The New Digital Marketing Mantra

The Wow-Score shows how engaging a blog post is. It is calculated based on the correlation between users’ active reading time, their scrolling speed and the article’s...

SearchCap: Google offensive results, Google Fred update & Google Assistant

SearchCap: Google offensive results, Google Fred update & Google Assistant

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Google launches new effort to flag upsetting or offensive...

Introducing the 2017 Summit Insiders | Adobe

Introducing the 2017 Summit Insiders | Adobe

Adobe Summit | The Digital Marketing Conference provides an exceptional opportunity for marketing leaders to come together and learn how to create the best experiences for...

U.S. Digital Ad Market to Grow 16% This Year, Led by Facebook and Google

U.S. Digital Ad Market to Grow 16% This Year, Led by Facebook and Google

Total digital ad spending in the U.S. will increase 16% this year to $83 billion, led by Google’s continued dominance of the search ad market and Facebook’s growing share of...

Google, Facebook Increase Their Grip on Digital Ad Market - eMarketer

Google, Facebook Increase Their Grip on Digital Ad Market - eMarketer

Digital ad spending will reach $83.00 billion in 2017, representing an increase of 15.9%, according to eMarketer’s latest forecast. Google will maintain its dominance and...