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What Will It Take Us to Finally Leave Facebook?

What Will It Take Us to Finally Leave Facebook?

Oh, Facebook. What are we going to do with you? In the past two years alone, we've learned that the network was weaponized by foreign actors to spread misinformation in an...

A Data-Driven Look At Where People Are Investing Money In Digital Marketing This Year

A Data-Driven Look At Where People Are Investing Money In Digital Marketing This Year

A Data-Driven Look At Where People Are Investing Money In Digital Marketing This Year Joy Mali As 2017 kicks into full swing, many marketers are likely re-evaluating their...

Why Your Biggest Marketing Wins Will Come from Experiential Marketing

Why Your Biggest Marketing Wins Will Come from Experiential Marketing

Marketing in the age of the connected consumer requires some serious rethinking of traditional digital marketing tactics. How do you get someone’s attention with a Facebook...

3 Tips To Grow Your Brand Using Facebook

3 Tips To Grow Your Brand Using Facebook

3 Tips To Grow Your Brand Using Facebook Find the marketing groove for your brand on this champion social platform. Image credit: KP Photograph |...

Why Every Digital Marketing Agency Should Attend An Unbounce CTA Conference | Stigan Media

Why Every Digital Marketing Agency Should Attend An Unbounce CTA Conference | Stigan Media

Last year in June, we had the great experience of attending the Unbounce CTA Conference. This conference will be in Vancouver once again this June, from the 25th to the 27th!...

eBay Incorporates Machine Learning to Overhaul Email Marketing Platform - eMarketer

eBay Incorporates Machine Learning to Overhaul Email Marketing Platform - eMarketer

eBay is no stranger to sending batch-and-blast emails—for years, that was the company’s primary email strategy. But as customer expectations grew, the strategy—and the...

6 digital marketing myths

6 digital marketing myths

Despite being around for a couple of decades, digital marketing is still in its infancy. One of the curious features about this type of marketing is how fast it changes. Its...

Quality Assurance for Digital Marketing Initiatives | Blog post

Quality Assurance for Digital Marketing Initiatives | Blog post

Organizations across the world are rapidly digitizing their businesses as they face intense pressure to transform to stay competitive. The influence of social media technologies...

4 things B2B marketers are doing to help drive customer centricity

4 things B2B marketers are doing to help drive customer centricity

Marketers from Juniper, Dell, Blackrock and Wells Fargo share the steps that they're helping their organisations take to align to the customer Creating new roles and...

Diversity is the key to successful digital marketing in 2017

Diversity is the key to successful digital marketing in 2017

It’s easy to get comfortable with one marketing strategy and spend all of your time, energy and money on it. For example, a lot of companies see a return on social media and...

How Digital Assistants Will Change Marketing Forever

How Digital Assistants Will Change Marketing Forever

Early one morning in the not too distant future one of your customers, let’s call her Alice, wakes up and reaches for her phone. What happens next marks a profound change in the...

4 Solid Steps to a Modern Digital Marketing Strategy

4 Solid Steps to a Modern Digital Marketing Strategy

4 Solid Steps to a Modern Digital Marketing Strategy 0 SHARES Being described as “classic” can be an honor: A classic album, a classic car, a classic film. But if your approach...