Articles about digital marketing


Are Bots Sabotaging Your Digital Marketing Strategy?

Last updated: 01/24/2019

“Don’t believe everything you read on the internet,” Abraham Lincoln once said. I know, I know—Honest Abe didn’t say that. But online deceit is rarely so easy to spot, and...

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Tommy Hilfiger debuts world’s first video ad chatbot | Netimperative - latest digital marketing news

Last updated: 01/24/2019

Ad tech firm Teads has launched the world’s first chatbot to operate within an outstream video ad, with Tommy Hilfiger the first brand to run its TMY.GRL chatbot using the...

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SearchCap: EU fine, Google algorithm changes & local features

Last updated: 01/24/2019

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. EU slaps Google with $2.7B antitrust fine for favoring its own...

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10 Things You Must Know Before Cold-Pitching Big Publications - Jeffbullas's Blog

Last updated: 01/23/2019

It goes without saying that getting something published on a big site like Entrepreneur can be massive for your brand and business. It can open doors you didn’t know previously...

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Gmail Sponsored Promotions: 5 Tactics to Boost Performance

Last updated: 01/23/2019

Imagine what one could learn about someone from taking a peek inside their personal email account: pet food proclivity, business partners (or nemeses), travel tendencies,...

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Digital Storytelling Requires Synergy Between SEO and PR

Last updated: 01/23/2019

A serial entrepreneur, Harjiv is the Founder and CEO of Gutenberg, a digital marketing communications firm with offices in the US, UK and India, where he works extensively with...

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Top Digital Marketing Challenges Small Businesses Face | Symphonic Digital

Last updated: 01/22/2019

Digital marketing for small businesses is uncharted territory for many companies, and since technology is constantly evolving, the old maps keep having to be redrawn. In other...

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10 Ways To Build Powerful Connections With Influencers

Last updated: 01/22/2019

Are you fed up with being ignored by influential people in your niche? Does every email you send seem to be fall into the darkest depths of the digital ether? Do you find...

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5 Tips, Tools and Tricks for Understanding User Intent

Last updated: 01/22/2019

5 Tips, Tools and Tricks for Understanding User Intent Think key words are all-important in a Google search? Actually, key words are secondary to consumer intent. Image credit: ...

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Small business SEO: Your questions answered

Last updated: 01/22/2019

Being a small business is tough. Many businesses fail in the first year, and many more will not make it to the five-year mark. But even established businesses can fail if they...

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