Articles about digital marketing


A Marketer’s 5-Step Guide To Social Media Brand Protection

Last updated: 09/16/2019

Marketing your business via social media can be risky. Sharing poorly-researched posts that bring misinformation or spark controversies may cause your audience to lose trust in...

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Reasons You Need a Digital Marketing Strategy | Website Designs

Last updated: 09/15/2019

It’s a sad fact but the vast majority of the businesses I walk with, don’t have a planned digital marketing strategy. All they seem to do is hear about something working, or...

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How to Boost Your Digital Marketing Productivity

Last updated: 09/14/2019

Are you struggling with marketing productivity? If you are a digital marketer, then you must often feel like a juggler.  There’s just so much to do on so many different...

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What Marketers Can Learn From Digitally Native Brands | Marketing Insider Group

Last updated: 09/14/2019

Brick-and-mortar retail is dead, right? The proof is in the rise of dozens of digitally native brands like mattress seller Casper and shoe designer Allbirds — except that these...

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5 SEO Techniques You're Doing All Wrong

Last updated: 09/13/2019

Great online content doesn't matter without an equally smart strategy to get your message in front of key audiences. SEO still is kicking. The rules have changed and some of...

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3 Tricks to Solve Your Most Common Facebook Ads Issues

Last updated: 09/13/2019

Facebook has one of the most advanced ads managers we have access to in the self-serve PPC space. There are lots of campaign objectives, each with their own set of best...

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Why a digital first marketing strategy makes sense now

Last updated: 09/13/2019

Digital first is not a new phenomenon. Disrupter businesses and start-ups have long adopted this approach as a way of making their marketing communications cheaper and more...

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14 digital marketing mistakes and how to avoid them

Last updated: 09/13/2019

Even the most experienced digital marketers occasionally have campaigns that don’t yield the desired results. But you can help ensure your next campaign doesn’t meet with...

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How to Integrate Keyword Mapping into Data Studio

Last updated: 09/12/2019

Keyword mapping is what separates the pros from the beginners. When we learn how to do keyword research, we start with simple keyword lists that may look something like...

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The 7 Most Crucial Ecommerce Metrics You Should Be Tracking Right Now

Last updated: 09/12/2019

Selling things online has never been both easier and harder. On one hand, you have platforms like Amazon, eBay, and Etsy, all of which have lowered the barrier to entry for...

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