Using Artificial Intelligence For Competitive Advantage in Business

Using Artificial Intelligence For Competitive Advantage in Business

AI technologies are making continuous advances in domains like industrial robotics, logistics, speech recognition and translation, banking, medicine and advanced scientific research. But in almost every case, the cutting edge AI that drives the advances drops from attention, becoming almost invisible when it becomes part of the overall system.

The fact that most AI use today is invisible can lead to the erroneous assumption that it is not delivering on expected value, and this can translate to caution when considering new ways of applying AI to business operations. We have also seen some in the executive business ranks to treat AI as a buzzword not worthy of focus. This is probably another outcome of AI becoming invisible the more it is mainstreamed.

If it is your competition becoming apathetic about AI they may be doing you a favor. To keep your organization for doing them a favor back, we provide our recommendations for your approach to an AI strategy here.

Our most strategic recommendation regarding AI and your business is to ensure the executive leadership team is engaged and owns the strategy. Setting a strategy and leading to optimal outcomes is the task of your senior leadership team. Staying informed on the state of AI and lessons learned from other businesses will help you do just that.

This is the most important of our four recommendations for business leadership of AI. Our full list is:

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Balan Ayyar is the Founder and CEO of Percipient.ai, a Silicon Valley based artificial intelligence firm focused on delivering products and solutions for the most pressing intelligence and national security challenges. In this OODAcon discussion Balan describes his approach to how to apply AI to some of the nation’s most significant/serious issues.

Michael Kanaan has helped a wide swath of decision-makers better grasp the nature of AI. He has a knack for expressing complex topics in clear, accurate and succinct ways and many of us in the national security community have already had the pleasure of hearing from him in person or in conferences. His book, T-Minus AI: Humanity’s Countdown to Artificial Intelligence and the New Pursuit of Global Power, provides context and insights in a way that can help concerned citizens and business leaders better grasp the issues of AI. He gives us all a call to action to learn more because as he makes clear in the book, the countdown to AI is actually over.

In this OODAcast, OODA CEO Matt Devost interviews Congressman Will Hurd in a wide ranging discussion that touches on issues of geopolitical risk, cybersecurity, cyber risk and ways to help ensure our nation is prepared to compete and win in an age of rapid technological innovation. Quantum Computing, Artificial Intelligence, Advanced Communications (5G) and other mega-trends of technology are examined, as well as insights into leadership in the modern world. Also see Will Hurd’s opinion piece in OODAloop titled The Future of AI Policy is Largely Unwritten

This is the only security framework we have seen that helps prevent AI issues before they develop

This plain english overview will give you the insights you need to drive corporate decisions

By studying issues we can help mitigate them. And there is, unfortunately, a long history of AI going wrong to help us map out mitigation methods.

How will military leaders deal with AI that may treat troops as expendable assets to win the “game”.

Now more than ever, organizations need to apply rigorous thought to business risks and opportunities. In doing so it is useful to understand the concepts embodied in the terms Black Swan and Gray Rhino. See: Potential Future Opportunities, Risks and Mitigation Strategies in the Age of Continuous Crisis

The OODA leadership and analysts have decades of experience in understanding and mitigating cybersecurity threats and apply this real world practitioner knowledge in our research and reporting. This page on the site is a repository of the best of our actionable research as well as a news stream of our daily reporting on cybersecurity threats and mitigation measures. See: Cybersecurity Sensemaking

OODA’s leadership and analysts have decades of direct experience helping organizations improve their ability to make sense of their current environment and assess the best courses of action for success going forward. This includes helping establish competitive intelligence and corporate intelligence capabilities. Our special series on the Intelligent Enterprise highlights research and reports that can accelerate any organization along their journey to optimized intelligence. See: Corporate Sensemaking

This page serves as a dynamic resource for OODA Network members looking for Artificial Intelligence information to drive their decision-making process. This includes a special guide for executives seeking to make the most of AI in their enterprise. See: Artificial Intelligence Sensemaking

From the very beginning of the pandemic we have focused on research on what may come next and what to do about it today. This section of the site captures the best of our reporting plus daily daily intelligence as well as pointers to reputable information from other sites. See: OODA COVID-19 Sensemaking Page.

A dynamic resource for OODA Network members looking for insights into the current and future developments in Space, including a special executive’s guide to space. See: Space Sensemaking

OODA is one of the few independent research sources with experience in due diligence on quantum computing and quantum security companies and capabilities. Our practitioner’s lens on insights ensures our research is grounded in reality. See: Quantum Computing Sensemaking.

In 2020, we launched the OODAcast video and podcast series designed to provide you with insightful analysis and intelligence to inform your decision making process. We do this through a series of expert interviews and topical videos highlighting global technologies such as cybersecurity, AI, quantum computing along with discussions on global risk and opportunity issues. See: The OODAcast